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    Last updated: November 28, 2024

    gap.com

    October 2024 Traffic Stats

    RetailApparel and Fashion
    Global Rank:
    Worldwide
    1,835
    Country Rank:
    United States
    383
    Category Rank:
    Apparel and Fashion
    11
    Visits

    37.17M

    Authority Score

    81

    Traffic Cost

    Unlock

    Ad Spend

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    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
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    gap.com Web Traffic Statistics

    Get a snapshot of gap.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    gap.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In October gap.com received 37.17M visits with the average session duration 08:40. Compared to September traffic to gap.com has increased by 25.93%.
    Visits

    37.17M

    +26%
    Pages / Visit

    6.3

    Avg. Visit Duration

    08:40

    Bounce Rate

    39.67%

    Total Visits last 3 months
    Oct37.17M
    Sep29.52M
    Aug32.78M
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    gap.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Gap.com's core audience is located in United States followed by Canada, and India.
    Country
    All devices
    Desktop
    Mobile
    United States90.66%33.7M52.52%47.48%
    Canada1.62%601.01K43.85%56.15%
    India0.88%328.7K20.08%79.92%
    United Kingdom0.8%296.3K31.17%68.83%
    Brazil0.59%219.86K5.69%94.31%
    See all countries →10x daily insights. Free!

    gap.com Website Traffic Journey

    Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

    On gap.com, visitors mainly come from Direct (56.67% of traffic), followed by google.com (17.48%). In most cases, after visiting gap.com, users go to gap.com and optiturn.com.

    Show traffic details →

    gap.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Gap.com's audience also visits hm.com, followed by landsend.com, and nordstrom.com.
    #1
    gap.com favicon
    hm.com
    Visits:

    101.55M

    #2
    gap.com favicon
    landsend.com
    Visits:

    9.78M

    #3
    nordstrom.com
    Visits:

    30.06M

    See more competitors →

    gap.com Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Gap.com’s traffic has dropped by -3.39% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 27.87% up to current paid search traffic.
    Organic Search Traffic

    20.1M

    -3%
    Paid Search Traffic

    871.35K

    +28%
    Branded Traffic Share

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    gap.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    gap.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to gap.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    United States
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    old navy
    N
    		17,480,0000.5932.87%
    gap
    N
    		11,500,0001.556.59%
    banana republic
    N
    		11,220,0000.395.36%
    athleta
    N
    		1823,0001.353.61%
    old navy coupon
    T
    		1301,0000.271.32%
    See all keywords →

    gap.com SEO Audit

    Check out gap.com’s site performance with an audit that detects issues related to crawlability, content, links, and coding
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    gap.com SEO Audit and Website Health Check

    See how your website’s overall health stands up to the competition. Fix any of the over 130 technical and SEO mistakes our tool finds
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