Original Research & Studies

Stay on top of the SEO industry with original research and studies. Here are the latest data-backed resources.
AI Search
We Studied 200,000 AI Overviews: Here's What We Learned
Content Marketing Statistics
Small Business Trends
SEO Split Test Result: How Boilerplate Content Can Impact SEO Performance
Does Adding Updated and the Year to Your Title Tag Help with Organic Traffic?
SEO Split Test Result: Adding Keywords to One or Two Word Title Tags
SEO Split Test Result: Adding Unicode Characters to the Meta Description
SEO Split Test Result: Adding H3 Tags to Products Names on Ecommerce Category Pages
Split Test: Removing Duplicate Title Tags (HTML Element)